Introducing The 3 Essential Systems Every Successful Business Needs
Hey there -
Ever feel like you could use more vacations, fun or free time?
Small business CEOs like you are always pulling me aside, like it’s a big secret, and asking me how to get started on putting their new systems into place. It dawned on me that people were clear about “what to do”, but just didn’t know “how” to get started. I could just picture it. Savvy entrepreneurs getting motivated, blocking out time to concentrate and then staring at a blank computer screen.
I want you to BUILD YOUR BUSINESS, INCREASE YOUR INCOME and ORGANIZE BUSINESS TASKS so you can TAKE MORE VACATIONS.
Here’s the Secret….
Focusing on HOW you do something in your business is the key to squeezing 2-3 times the results from your existing team and the marketing you are already doing! Let’s make this easy to get started. No more staring at a blank screen wondering what to do first.
3 Things Every Small Business CEO Needs to Have in Place to Make Sure the Money Keeps Pouring In
In my Outrageously Effective Systems Club, we immediately address what I call the core systems. There are three essential systems that every business, no matter what the size, must have.
#1 A System for Overcoming Sales Objections
Get More People to Say YES…Faster
You’ve probably been around long enough to know that success is tied to a steady stream of business. Take a close look at the excuses . . . er . . . I meant “reasons”, that potential clients give to explain why they are not ready to buy. Then, one-by-one, create a list of things to say and do to turn those “reasons to walk away” into “reasons to buy”. As the saying goes, “you can never be too rich, too skinny or have too many clients”. This is an essential piece of your business because, after all, you are in business to make money, aren’t you?! Doesn’t it make sense that you would want to be strategic about the steps you take to get that money? Let’s face it, positive cash flow makes everyone sleep better at night.
#2 A System for Setting Up New Clients
Have People Chasing You Down to Give You Referrals
We’ve all been in this situation. You are in a store and the clerk follows you around like you are a long lost relative. Every question is answered, every need attended to and you feel great. Then you hand over the cash and it’s like you’ve pulled out your Harry Potter invisibility cloak and you disappear. Once you’ve given up your money, you become suddenly invisible. So now look inwardly at your own business. What do you do to your clients once they’ve said yes?
Every marketing guru in the world will tell you it’s easier to sell more to an existing client than to go out and get a new client. So what are you doing from the start to make sure that your clients feel like royalty and want to stay around your company?
When your clients feel good, they buy more from you and then they tell their friends to buy from you. Results? Your bank account fills up, you feel good and you find yourself spending less time and money on marketing efforts.
#3 A System for Project Management
Get More Stuff Done Faster and With Less Stress
Many CEOs are stuck and they can’t figure out why. My client, Michele was like that. As her business grew she fell out of the driver’s seat because she had been relying on her memory to manage client projects. As her business approached the 7-figure mark, her head was more than full, her son was forgetting what she looked like and she needed to find a new way to manage the information in her head. Have you ever felt like your business was driving YOU rather than you driving it?
Michele was hesitant to lay out the steps she goes through with a client because in her words, “every client is different, I can’t create a new system for each client.” I showed her that, while all clients are different, the process she takes every client through is actually the same. For example, every client completes a questionnaire and every client creates a budget and chooses vendors. The answers are never the same, but the steps are.
By looking at her client work as a project, we were able to take all of the information she had in her head, organize it and streamline what she was doing.
The results? She could easily delegate the exact steps to members of her team. She eliminated that stress of trying to get 8 weeks of work done in 2 days (you know you’ve been there). She was able to more than double her company workload because she wrote the plan once and used it over and over and over again. We in the small biz world call that leverage. Oh and she about doubled her income without personally taking on additional hours.
Ok, Beth tell me how it works
Normally to get access to this information, you’d have to become a member of our Outrageously Effective Systems Club where members regularly pay $5500 to join.
But since so many people ask me how they can start getting system implemented into their business, I decided it was time to give you the direction and ease of what you have been looking for.
Each system is a written module with a series of written directions, flowcharts, fill in the blank worksheets, samples and templates. The idea is to make it easy for you to understand each step and then IMPLEMENT immediately.
So in addition to all the written materials (which you’ll get in hard copy and electronically), I’ll personally walk you through all the steps on a 60-minute webinar so you can absorb and fully understand everything that you’ve received. By the way, that’s one webinar per system.
The webinars are already recorded for you, so you can work as FAST as you need – and to your schedule.
Remember, you will get detailed instructions and take-action tools to implement TODAY!
1. Overcoming Sales Objections
2. New Client Intake
3. Project Management
Take care,
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3 Essential Systems |
